All in Editorial
As we approach the new year, I reflect on the past year. It has been incredibly busy, but satisfying. This FUTRtech website and YouTube channel have really matured, and I hope to make more videos in the new year, with more diverse content, more interviews, more cool companies and more great tech. There are also some very exciting things in the works for next year, all I will say at this point is keep April 30th open. More announcements to come in 2020.
To quote statistician, Hans Rosling from his 2018 New York Times Best Seller:
“If the UN forecasts for Population growth are correct, and if incomes in Asia and Africa keep growing as now, then the center of gravity of the world market will shift over the next 20 years from the Atlantic to the Indian Ocean. Today, the people living in rich countries around the North Atlantic, who represent 11 percent of the world population, make up 60 percent of the Level 4 consumer market. Already by 2027, if incomes keep growing worldwide as they are doing now, then that figure will have shrunk to 50 percent. By 2040, 60 percent of Level 4 consumers will live outside the West.”
There is an old show I loved called Kung Fu, starring David Carradine. In it he plays a Shaolin monk named Caine. He flees China a wanted man to wander America’ old west, and along the way puts the hurt on bad guys picking on the weak.
In one of the flashbacks to his childhood, he sees a somewhat disheveled man collecting shards of broken pottery. He turns to his blind master and asks, “Is he a confused one?” To which his master replies, “Not to understand a man’s purpose does not make HIM confused.”
I want to talk about Everett Rogers
Everett Rogers was a communications studies professor, and in 1962 he published a book titled Diffusion of Innovations. This book talks about how innovation spreads through a community of people by diffusion.
This work grew out of the work sociologists and anthropologists from the late 19th and early 20th century did around agricultural technology. In particular around how farmers adopted hybrid seed technologies.
This morning, I had a conversation with a friend of mine who produces music scores for TV and Movies. He was lamenting how the industry has declined because people have turned to free or low cost alternatives produced by amateurs or professionals with limited experience.
