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We live in the attention economy, and sometimes it seems like there isn't much attention left. Fighting to be heard, to get your message out is challenging. Having a great product or service is not enough, you need to step up and get noticed. Fortunately, there are ways to do this, you just need to know how. Today we are going to talk to the expert in getting noticed.
Cohesity had a great showing at VMWorld, they had a mini golf course activation at the show and they were there to raise money for Special Olympics. They had Football Hall of Fame receiver, Jerry Rice overseeing the event which featured a couple of Special Olympians going head to head in a game of miniature golf.
Special Olympics has been a long time passion for Cohesity’s President and COO, Rob Salmon and he and CEO Mohit Aron were there to present a large (in size and amount) check to Special Olympics.
